Knox Thomas

Knox Thomas - Ireland Consulting - health & safety marketing

Working with clients including Siemens, Mitsubishi, Cadbury, GE, and Rockwool, Knox Thomas provides legislative, compliance, and health & safety consultancy to manufacturing companies throughout the world.

The Challenge

We were approached by leading machinery safety expert Tom Chaldecott to create the brand for his new health and safety consultancy, Knox Thomas.

Following an initial marketing strategy and planning phase, Ireland Consulting has now delivered a full tactical suite of assets to the company, including branding, photography, copywriting and lead generation-optimised website, and is now retained for SEO services and digital consultancy ongoing.

Key Deliverables

  • Brand development including visual identity and brand styling.
  • Brand guidelines including logo usage, colour palettes and typography.
  • Copywriting & Tone of Voice – including development of strapline and messaging hierachy.
  • Website development on WordPress CMS
  • Technical SEO including meta and image optimisation
  • Content development including landing page creation.
  • Digital strategy and ongoing consultancy.

Results to Date - Knox Thomas

  • Its early days, but already we’ve published over 50 targeted blog posts.
  • Knox Thomas are already ranking on page 1 for the keyword ‘Machinery Compliance.
  • Come back soon when the results are in!
+50

Blog posts published on site within the first two months of go live.

#6

Increase YoY across ALL North West Recycling’s web stats.

‘We’ve been delighted by the results of the work Ian and the team have delivered. The rebrand now truly reflects the size and nature of our operation, and our digital presence has been completely transformed across our website and digital marketing.’
Tom Chaldecott, MD at KnoxThomas.

Client Pedigree

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